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Global Diagnostic Content Director

Job Description

Now’s our time to inspire the future of healthcare together.

Siemens Healthineers is a leading global medical technology company with over 170 years of experience and 18,000 patents. More than 60,000 dedicated colleagues in over 70 countries are driven to shape the future of healthcare. We stand with our customers around the world to support them in delivering high quality care to their patients. An estimated 5 million patients across the globe benefit every day from our innovative technologies and services in the areas of diagnostic and therapeutic imaging, laboratory diagnostics and molecular medicine, as well as digital health and enterprise services. This is what truly matters to us.

Join our team now at Siemens Healthineers as Global Diagnostic Content Director

This is a role well suited to an ambitious professional, looking for the next step in their career. As a Global Diagnostic Content Director, you will be responsible for:

  • You will be responsible for developing strategic Marcom messaging for external audiences and selected internal sales audiences, overseeing relevance, consistency, and quality of content, and acting as marketing communications lead for cross-central lab and point of care topics
  • You will own and lead cross-franchise campaign development, including content related to topics across franchises (e.g., digitalization, services), synthesizing content within and across campaigns, simplifying and streamlining or amplifying content where needed
  • You will act as primary marketing communications support for Solutions Marketing, working with franchise teams, set up and act as point person for proof point development and promotion
  • You will be responsible for customer story mining, creation and deployment
  • You will serve as in-house editor, creating and facilitating the development and completion of high-quality content, including social media posts, web pages, thought leadership bylined articles, campaign content, and other marketing communication materials
  • You will act as liaison with Public Relations team to identify press opportunities for byline articles, customer success stories in order to increase BA/BL media reach, identify customer speaking opportunities (i.e. AACC, IFCC, launch meetings, and industry workshops etc.) in order to have the voice of the customer amplified externally

This position may suit you best if you are familiar with what is below, and would like to do develop your career with Healthineers

  • You have the ability to write, implement, monitor and adapt innovating content for promotional campaigns, with a heavy focus on digital and content marketing
  • You have experience with creating content that meets high standards for the channels and audiences for which they are intended, including relevance, creativity, technical and regulatory accuracy, clarity, tone and style, produced in an efficient and timely manner
  • You are able to manage multiple projects of varying scope at the same time, communicate project requirements, and work both collaboratively and independently
  • You have very good presentation skills in the customer environment, and you show team orientation, communication skills and customer orientation

Required skills to have for the success of this role

  • You have a bachelor’s degree or higher in communications, English, marketing, advertising or related field
  • Minimum of 7-10 years’ experience in marketing or communications; experience in healthcare preferred but not required
  • Willing to travel up to 20%

Siemens Healthineers has recently announced the next steps in our continued commitment to prioritize colleague health, comply with customer/business partner requirements, and help preserve our business continuity.  Going forward, please be aware that Siemens Healthineers requires full COVID-19 vaccination for all new hires by their start date except where prohibited by state law.

(Note: Accommodations may be requested for certain medical or religious reasons)

At Siemens Healthineers, we value those who dedicate their energy and passion to a greater cause. Our people make us unique as an employer in the med-tech industry. What unites and motivates our global team is the inspiration of our common purpose:  To innovate for healthcare, building on our remarkable legacy of pioneering ideas that translate into even better healthcare products and services. We recognize that taking ownership of our work allows both us and the company to grow. We offer you a flexible and dynamic environment and the space to move beyond your comfort zone to grow both personally and professionally.

Why you’ll love working for Siemens Healthineers

  • Be part of exciting and innovative projects that help solve some of the world’s most significant health problems.
  • Engaging, challenging, and fast evolving, cutting edge technological environment.
  • Opportunities to advance your career.
  • Competitive total rewards package.
  • Contribute to our social responsibility initiatives focused on access to education and technology, and sustainability, making a positive impact on communities.
  • Participate in our celebrations and social events.
  • Opportunities to contribute your innovative ideas and get paid for them!
  • Employee perks and discounts.  

We are globally recognized as an Employer of Choice, but don’t just take our word for it. Here are some of our most recent awards and recognition:

  • Great Place to Work Certified 2021
  • Best Places to Work for LGBTQ Equality
  • Best for Vets Employers by Military Times
  • Glassdoor Employer Rating: 4.0 

Review our Benefits Summary: Explore the Siemens Benefits website to learn about our competitive Benefits plans which we proudly offer to our regular full-time employees. The website can be accessed by clicking this link https://benefitsatshs.com/thinking-of-joining.html or by copying and pasting it into your web browser’s address bar.

If you want to join us in transforming the way healthcare is delivered, visit our career site at https://usa.healthcare.siemens.com/careers

If you wish to find out more about the specifics before applying, please visit: https://usa.healthcare.siemens.com/about.

As an equal-opportunity employer we are happy to consider applications from individuals with disabilities



Organization: Siemens Healthineers

Company: Siemens Healthcare Diagnostics Inc.

Experience Level: Experienced Professional

Job Type: Full-time



Equal Employment Opportunity Statement
Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the Law
Applicants and employees are protected under Federal law from discrimination. To learn more, Click here.

Pay Transparency Non-Discrimination Provision
Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.

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