Back

Head of Clinical Marketing

Job Description


Do you want to join us in helping to fight the world’s most threatening diseases and enabling access to care for more people around the world? At Siemens Healthineers, we pioneer breakthroughs in healthcare. For everyone. Everywhere.

We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sound interesting? Then come and join our global team as the Head of Clinical Marketing to lead and set the global clinical commercial strategic vision aligned with POC Franchises’ business objectives and provide leadership for the clinical marketing, clinical consultants, and KOL management disciplines for the POC Franchises.

Our global team: We are a team of 66,000 highly dedicated employees across more than 70 countries passionately pushing the boundaries of what’s possible in healthcare to help improve people’s lives around the world. As a leader in the industry, we aspire to create better outcomes and experiences for patients no matter where they live or what health issues they are facing. Our portfolio, spanning from in-vitro and in-vivo diagnostics to image-guided therapy and innovative cancer care, is crucial for clinical decision-making and treatment pathways.

Our culture: We are part of an incredible community of scientists, clinicians, developers, researchers, professionals, and skilled specialists pushing the boundaries of what’s possible, to improve people’s lives around the world. We embrace a culture of inclusivity in which the power and potential of every individual can be unleashed. We spark ideas that lead to positive impact and continued success. Check our Careers Site at https://www.siemens-healthineers.com/en-us/careers.

Key Responsibilities

Clinical Sales and Marketing

  • Lead and empower an experienced team to develop, execute and facilitate clinical plans globally that will help to position the POC Franchises as best in class.
  • Develop and execute plans for clinical consultants that will drive deeper utilization of Siemens Healthineers POC Franchises’ products to achieve growth and profitability targets.
  • Consult and collaborate with global commercial and regional teams to prioritize and align strategies with business goals that drive market share expansion and create preference for Siemens Healthineers POC Franchises solutions among clinicians.
  • In close partnership with region heads, develop strategy to support sales efforts by deploying clinically relevant education through clinical consultants that drive deeper utilization.
  • Work closely with marketing teams to define clinical strategies and supporting clinical content generation.
  • Support the team in developing strategic content for full range of medical content (slide presentations, advisory boards, strategy guides, monographs, discussion guides, training resources, etc.).
  • Communicate medical content with internal team and clients.
  • Support the team in developing, writing and translating complex scientific data to a broad audience across wide-ranging diagnostic areas.

KOL Management

  • Define and execute KOL engagement strategy for POC Franchise with a focus on Critical Care franchise.
  • Architect and build a global KOL panel that effectively drives education and awareness programs around specific clinical, analytical and operational objectives of POC Franchises.
  • Identify, partner and engage effectively with KOL’s to maximize opportunities that further develop market and promote Siemens Healthineers POC solutions.
  • Support and manage KOL relationships, running and managing advisory panels for all product lines within POC.
  • Ensure project quality and outcomes by demonstrating in depth knowledge of diagnostics industry.
  • Provide support and ideas for new business proposals and tactical planning.
  • Accountable for and manages budget and expense.
  • Hire, retain, and develop a team promoting engagement with a spirit that embraces energetic and growth centered marketing culture with a focus on collaboration.

Required Experience, Education and Skills

  • Bachelor’s degree or equivalent experience required
  • Minimum of 8-10 years Diagnostics Technology experience; including experience in a clinical marketing, clinical sales or marketing role
  • 10+ years relevant experience in medical communications, healthcare advertising agency, medical education, or similar field.
  • Demonstrated experience translating complex scientific concepts for customer consumption
  • Successful history prioritizing projects, juggling competing client priorities & meeting deadlines without sacrificing quality
  • Flexibility to meet the demands of a dynamic environment
  • Excellent presentation skills in the customer environment, demonstrated team orientation, communication skills and customer orientation
  • Willing to travel up to 30%

Siemens Healthineers has recently announced the next steps in our continued commitment to prioritize colleague health, comply with customer/business partner requirements, and help preserve our business continuity. Going forward, please be aware that Siemens Healthineers requires full COVID-19 vaccination for all new hires by their start date, except where prohibited by state law. Accommodations may be requested for certain medical or religious reasons. If you choose to submit an accommodation request it should be submitted within 3 business days of receiving a verbal offer. Details on how to submit approval will be provided by your recruiter. An accommodation approval must be confirmed prior to your start date. A start date cannot be confirmed until the accommodation has been reviewed. An accommodation is based on your role. If you are a currently a Siemens Healthineers employee with an existing approved accommodation, it will need to be re-evaluated prior to starting a new role.

At Siemens Healthineers, we value those who dedicate their energy and passion to a greater cause. Our people make us unique as an employer in the med-tech industry. What unites and motivates our global team is the inspiration of our common purpose: To innovate for healthcare, building on our remarkable legacy of pioneering ideas that translate into even better healthcare products and services. We recognize that taking ownership of our work allows both us and the company to grow. We offer you a flexible and dynamic environment and the space to move beyond your comfort zone to grow both personally and professionally.

If you want to join us in transforming the way healthcare is delivered, visit our career site at https://usa.healthcare.siemens.com/careers.

If you wish to find out more about the specific before applying, please visit: https://usa.healthcare.siemens.com/about.

As an equal-opportunity employer we are happy to consider applications from individuals with disabilities.


#LI-EM1



Organization: Siemens Healthineers

Company: Siemens Healthcare Diagnostics Inc.

Experience Level: Experienced Professional

Job Type: Full-time



Equal Employment Opportunity Statement
Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the Law
Applicants and employees are protected under Federal law from discrimination. To learn more, Click here.

Pay Transparency Non-Discrimination Provision
Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.

California Privacy Notice
California residents have the right to receive additional notices about their personal information. To learn more, click here.

Can't find what you are looking for?

Let's stay connected

Can't find what you are looking for?