Company Overview

The Utility Systems & Solutions business within Siemens’ Electrification & Automation (EA) unit focuses on expanding and advancing EA's Utility and Engineering Procurement and Construction (EPC) markets. The comprehensive product portfolio includes medium voltage switchgear (AIS & GIS), outdoor circuit breakers, MV control, power equipment centers, overhead distribution products, low voltage motor control centers, photovoltaic (PV) inverters, and supplementary MV and LV products. These offerings are integrated into complete electrical packaged solutions for utility distribution systems, substations, power plants, and renewable energy projects.

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Position Overview

The National Director – Agent Sales is responsible for leading Siemens Industry’s network of independent sales agents representing the Utility Systems & Solutions (UTL) portfolio across North America. This individual will drive growth through third-party sales channels, ensuring alignment with Siemens’ strategic goals, commercial excellence standards, and customer engagement expectations. The role requires a combination of strategic leadership, relationship management, and operational rigor to elevate the performance, accountability, and effectiveness of Siemens’ agent network.

You will make an impact by:

Key Responsibilities

Leadership & Strategy

• Developing and executing the national strategy for Siemens’ agent channel to expand market share, strengthen customer relationships, and accelerate profitable growth.
• Aligning agent channel strategy with Siemens’ Utility Systems & Solutions business plan, annual operating plan (AOP), and long-term growth initiatives.
• Partnering closely with the UTL Leadership Team, Sales Operations, and Regional Sales Directors to ensure seamless coordination between direct and agent sales coverage.

Agent Network Management

• Overseeing the selection, onboarding, and performance management of Siemens’ authorized sales agents.
• Driving consistency and compliance with the new Siemens Industry Agent Contract, ensuring mutual accountability and value creation.
• Establishing standardized performance metrics, quarterly business reviews, and scorecards to monitor pipeline development, hit rates, and order intake performance.
• Identifying geographic or segment coverage gaps and lead efforts to expand or restructure representation where needed.

Sales & Business Development

• Setting clear sales targets and growth expectations for all agents, supporting delivery of national order intake and revenue goals.
• Collaborating with Product Management and Business Development to drive adoption of new offerings — including emerging portfolios such as Trayer and other growth platforms.
• Providing market intelligence and feedback from agents to influence pricing strategy, offer development, and competitive positioning.

Performance & Enablement

• Establishing KPIs and accountability mechanisms that align agent performance with Siemens’ growth and profitability goals.
• Leading training, enablement, and communications programs to strengthen agent capabilities and consistency of message.
• Fostering a culture of transparency, collaboration, and shared success across the national agent network.

Your success is grounded in having the following qualifications

• Bachelor’s degree in Business, Engineering, or related field; MBA preferred.
• Minimum of 10 years of experience in sales leadership, channel management, or business development within the electrical, utility, or power systems industry.
• Proven success managing manufacturer’s representatives or third-party agent networks at a national level.
• Strong understanding of utility market dynamics, sales processes, and contracting models.
• Exceptional communication, negotiation, and relationship-building skills.
• Ability to travel nationally up to 50%.
• Applicants must be legally authorized for employment in the United States without need for current or future employer-sponsored work authorization.

Success Indicators

• Growth in order intake and market share through agent-led accounts.
  • Achievement of defined KPIs and performance metrics across the agent network.
  • Execution of signed and compliant Siemens Industry agent contracts nationwide by mid-December (initial milestone).
  • Demonstrated increase in engagement, training participation, and new product introductions via the agent channel.
  • Strengthened collaboration between Siemens’ direct sales and agent partners in pursuit of unified market growth.

About Siemens:

We are a global technology company focused on industry, infrastructure, transport, and healthcare. From more resource-efficient factories, resilient supply chains, and smarter buildings and grids, to sustainable transportation as well as advanced healthcare, we create technology with purpose, adding real value for customers. Learn more about Siemens here.

Our Commitment to Equity and Inclusion in our Diverse Global Workforce:

We value your unique identity and perspective. We are fully committed to providing equitable opportunities and building a workplace that reflects the diversity of society, while ensuring that we attract the best talent based on qualifications, skills, and experiences. We welcome you to bring your authentic self and transform the everyday with us.