US Field Marketer – Single Point of Contact for Semiconductor & Battery

Here at Siemens, we take pride in enabling sustainable progress through technology. We do this through empowering customers by combining the real and digital worlds. Improving how we live, work, and move today and for the next generation! We know that the only way a business thrives is if our people are thriving. That’s why we always put our people first. Our global, diverse team would be happy to support you and challenge you to grow in new ways. Who knows where our shared journey will take you?

Transform the everyday with us!

At Siemens, you will join a globally distributed team that’s leading the future of marketing to our Semiconductor & Battery customers. We believe in people-first marketing and people-first work! We are looking for an experienced marketing professional to execute marketing at scale targeting audiences within the US market. Join a team that helps companies adopt the right solutions to help grow and create innovative products for tomorrow, today.

Think customer-first when you build digital experiences, advertising, search, account-based marketing, social media marketing and more. You will be encouraged to innovate! To be successful in this role, you should have experience in demand generation marketing in the Semiconductor and Battery markets. You will have the opportunity to, and be tasked with, working with both the regional and the global team, so international marketing experience is helpful. Together, we will continually review performance and results to ensure targets and goals are exceeded. Your ability to execute and promote clear communications will help businesses find, adopt, and expand their use of our rapidly growing Siemens Xcelerator portfolio.

You’ll make an impact by:

• Aligning monthly, at a minimum, with the Semiconductor and Battery sales teams to ensure Marketing and Sales are working toward the same goals; maintain continuous collaborative communication with Sales leadership for supported industries
• Drive the Semiconductor and Battery marketing plan to support strategic goals and meet/exceed pipeline and revenue targets.
• Leverage data analytics to determine which tactics are working and which are not, and to optimize performance based on results
• Define and implement creative marketing tactics to fill gaps left between what the business requires and what the global marketing plans support
• Collaborate with execution team to optimally deploy, execute, and optimize the annual and quarterly program plans to realize the team’s goals.
• Ensure accuracy of program forecasts and analyze campaign performance across the demand waterfall including pipeline volume and progression.
• Communicate with and educate cross-functional teams about new and planned marketing activities.
• Look for ways to continuously improve the team’s performance

This is an individual contributor job and is responsible for all marketing activities. May include responsibilities in several areas of marketing including project management, market research, advertising and public relations, marketing communications or business partners. Will work with senior level managers and/or executives to identify, develop, and implement effective and productive marketing strategies and plans.

This position requires an individual who has both marketing and sales knowledge with analytical and execution skills. Market knowledge and enthusiasm to communicate our vision paramount. Proven B2B marketing experience is required. The ability to look beyond what has always been done to seek alternatives is a must. This role will be comprised of 70% of marketing-related tasks, 20% business development, and 10% customer-facing activities.

You’ll win us over by having the following qualifications:

Basic Qualifications:

• 5-7 years of experience with the B2B sales cycle and look for opportunities to improve demand generation, pipeline contribution and sales opportunity acceleration.
• 5-7 of experience with marketing to a range of B2B buying groups using a wide variety of offers and delivery mechanisms.
• 5-7 years of experience with demand generation performance management in a B2B environment, including the demand waterfall.
• 5-7 years of experience aligning tactical plans with strategies consistently producing results on time and within budget.
• 5-7 years of experience with use of project management tools provided to keep projects on schedule.
• 5-7 years of experience with Inbound Content Marketing strategy/execution experience.
• Fluent in English and highly effective in communicating across all mediums.
• Legally authorized to work in the United States without requiring employer sponsored work authorization now or in the future.

Preferred Qualifications:

• Bachelor’s degree from an accredited institution
• Proven B2B marketing experience in the industry a plus.
• Operate with minimal supervision
• Motivated, inquisitive, and persistent.
• Readily adaptable to changing market and organizational requirements.
• Highly collaborative and focused on business and customer impact.

You’ll benefit from:

• Siemens offers a variety of health and wellness benefits to our employees. Details regarding our benefits can be found here: https://www.benefitsquickstart.com/siemens/index.html
• The pay range for this position is $91,463-$156,794 and the annual incentive target is 10% of the base salary. The actual wage offered may be lower or higher depending on budget and candidate experience, knowledge, skills, qualifications and premium geographic location.

About Siemens:

We are a global technology company focused on industry, infrastructure, transport, and healthcare. From more resource-efficient factories, resilient supply chains, and smarter buildings and grids, to sustainable transportation as well as advanced healthcare, we create technology with purpose adding real value for customers. Learn more about Siemens here.

Our Commitment to Equity and Inclusion in our Diverse Global Workforce:

We value your unique identity and perspective. We are fully committed to providing equitable opportunities and building a workplace that reflects the diversity of society, while ensuring that we attract the best talent based on qualifications, skills, and experiences. We welcome you to bring your authentic self and transform the everyday with us.

#LI-JE1