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Senior Marketing Operations Manager

ID de l'offre
480584
Publié depuis
03-Oct-2025
Organisation
Infrastructure intelligente
Domaine d'activité
Marketing
Entreprise
Brightly Software, Inc.
Niveau d'expérience
Confirmé
Type de poste
Temps plein
Modalités de travail
Hybride (télétravail / présentiel)
Type de contrat
Contrat à durée indéterminée (CDI)
Lieu
  • Apex - North Carolina - États-Unis d'Amérique
  • Cary - North Carolina - États-Unis d'Amérique
  • Durham - North Carolina - États-Unis d'Amérique
  • Fuquay Varina - North Carolina - États-Unis d'Amérique
  • Garner - North Carolina - États-Unis d'Amérique
  • Holly Springs - North Carolina - États-Unis d'Amérique
  • Morrisville - North Carolina - États-Unis d'Amérique
  • Raleigh - North Carolina - États-Unis d'Amérique
  • Wake Forest - North Carolina - États-Unis d'Amérique
Who we are
Build a brighter future while learning and growing with a Siemens company at the intersection of technology, community and sustainability. Our global team of innovators is always looking to create meaningful solutions to some of the toughest challenges facing our world. Find out how far your passion can take you.

About the Job
We’re looking for a proactive, results-oriented Marketing Operations Manager to help our Global Marketing Operations team deliver strategic initiatives that drive pipeline growth and revenue. Reporting to the Director of Marketing Operations, you’ll create scalable systems and serve as a critical link between strategy and implementation. You’ll manage systems and data flows, support campaign execution, and track performance across our marketing tech stack. If you thrive in a fast-paced, evolving environment and are passionate about operational excellence and revenue impact, we want to meet you.


What you will do

Marketing Technology Management
• Lead the hands-on management of key marketing platforms (Marketo, Salesforce, analytics tools), ensuring data integrity and troubleshooting issues.
• Implement and optimize automation workflows, lead scoring, segmentation, and support new technology integrations.
• Ensure compliance with privacy regulations (GDPR, CCPA) and internal data security standards.

Data Management & Quality Assurance
• Maintain data accuracy and consistency across CRM, marketing automation, and analytics systems.
• Oversee data hygiene, segmentation, and documentation to support targeted campaigns and reporting.

Process Development & Optimization
• Develop and document standardized processes and workflows for marketing operations.
• Identify and resolve process bottlenecks, supporting complex projects with clear timelines and success metrics.

Campaign Operations & Execution
• Design and manage end-to-end campaign workflows across channels (email, events, content syndication) in partnership with demand generation and brand teams.
• Oversee lead management, campaign setup, testing, deployment, and performance tracking, including A/B testing strategies.

Cross-Functional Collaboration
• Partner with demand generation, regional, and brand teams to execute campaigns.
• Collaborate with Sales Operations to optimize lead handoff and follow-up.
• Work with IT and analytics teams on system integrations, data flow, attribution modeling, and advanced measurement.

What you need
• Bachelor’s degree in marketing, business, engineering, or related field.
• 8+ years of experience in Marketing or Revenue Operations, ideally in B2B SaaS.
• Strong analytical, project management, and problem-solving skills.
• Ability to manage multiple priorities and work independently or collaboratively.
• Excellent communication skills across technical and non-technical teams.
• Advanced proficiency with marketing automation and CRM platforms (Marketo, Salesforce, etc.).
• Experience with marketing analytics, reporting, attribution, and lead routing.
• Knowledge of data privacy regulations (GDPR, CCPA) and compliance.
• Familiarity with ABM and sales enablement tools.

What makes you a Standout
• Certifications in relevant marketing technology platforms (e.g., Marketo, Salesforce).
• A self-starter mindset—demonstrated initiative, comfort with ambiguity, and a passion for optimizing processes.
• Experience with Account-Based Marketing (ABM) and sales enablement tools.
• Track record of driving operational excellence and measurable revenue impact.
• Ability to innovate and implement scalable solutions that improve marketing effectiveness.
• Passion for continuous learning and staying current with MarTech trends.

The Brightly culture
We’re guided by a vision of community that serves the ambitions and wellbeing of all people, and our professional communities are no exception. We model that ideal every day by being supportive, collaborative partners to one another, conscientiously making space for our colleagues to grow and thrive. Our passionate team is driven to create a future where smarter infrastructure protects the environments that shape and connect us all. That brighter future starts with us.

Our Commitment to Equity and Inclusion in our Diverse Global Workforce:
We value your unique identity and perspective. We are fully committed to providing equitable opportunities and building a workplace that reflects the diversity of society, while ensuring that we attract the best talent based on qualifications, skills, and experiences. We welcome you to bring your authentic self and transform the every day with us.

Brightly maintains a Drug Free workplace in accordance with applicable law.

Qualified Applicants must be legally authorized for employment in the United States. Qualified Applicants will not require employer sponsored work authorization now or in the future for employment in the United States.   


You’ll Benefit From
Siemens offers a variety of health and wellness benefits to our employees. Details regarding our benefits can be found here: https://www.benefitsquickstart.com/siemens/index.html
The pay range for this position is $91,463 - $156,794 annually. The actual wage offered may be lower or higher depending on budget and candidate experience, knowledge, skills, qualifications, and premium geographic location.

Déclaration d’égalité des chances en matière d’emploi
Siemens est un employeur garantissant l’égalité des chances, qui promeut l’inclusion sur le lieu de travail. Tous les candidats qualifiés seront examinés pour un emploi sans distinction de race, couleur, croyance, religion, origine nationale, statut de citoyenneté, ascendance, sexe, âge, handicap physique ou mental sans lien avec les capacités, statut marital, responsabilités familiales, grossesse, informations génétiques, orientation sexuelle, expression ou identité de genre, transidentité, stéréotypes liés au sexe, statut de protection, statut d’ancien combattant ou militaire protégé, ou encore en cas de libération défavorable du service militaire, ainsi que toute autre catégorie protégée par la législation fédérale, étatique ou locale. 


L’égalité des chances est la loi
Les candidats et employés sont protégés contre toute discrimination fondée sur la race, la couleur, la religion, le sexe, l’origine nationale ou toute autre caractéristique protégée par la loi fédérale ou toute autre législation applicable. 


Aménagements raisonnables
Si vous avez besoin d’un aménagement raisonnable pour compléter une candidature, participer à un entretien, passer des tests de pré-embauche ou tout autre étape du processus de sélection, veuillez remplir le formulaire prévu à cet effet en cliquant sur ce lien formulaire d’aménagement pour les personnes en situation de handicap. Si vous ne pouvez pas compléter ce formulaire, vous pouvez contacter notre équipe AskHR au 1-866-743-6367. Merci de noter que les représentants AskHR n'ont pas accès aux informations relatives à votre candidature ou à votre entretien.


Transparence des rémunérations
Siemens respecte les lois sur la transparence salariale. 


Avis de confidentialité – Californie
Les résidents de Californie ont le droit de recevoir des informations supplémentaires concernant leurs données personnelles. Pour en savoir plus, cliquez ici.


Antécédents judiciaires
Les candidatures de personnes ayant un casier judiciaire ou ayant été arrêtées seront prises en compte conformément aux lois locales et étatiques en vigueur.